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Fragmented advertisements for co-located social groups


Title: Fragmented advertisements for co-located social groups.
Abstract: Systems and methods are disclosed for delivering a fragmented advertisement to a group of users identified as a group of participants for the fragmented advertisement. As used herein, a fragmented advertisement is an advertisement that includes two or more advertisement fragments each to be delivered to a different participant in a group of participants identified for the fragmented advertisement, where the two or more advertisement fragments encourage interaction between participants to achieve a predefined goal of the fragmented advertisement in order to obtain a corresponding advertisement benefit. For example, the predefined goal of a fragmented advertisement may be correctly answering a question (e.g., a trivia question), solving a puzzle, or the like. The advertisement benefit is preferably a coupon for a business, product, or service being advertised by the fragmented advertisement. ... Browse recent Waldeck Technology, Llc patents
USPTO Applicaton #: #20120066067
Inventors: Scott Curtis, Gregory M. Evans, Christopher M. Amidon



The Patent Description & Claims data below is from USPTO Patent Application 20120066067, Fragmented advertisements for co-located social groups.




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stats Patent Info
Application #
US 20120066067 A1
Publish Date
03/15/2012
Document #
12974289
File Date
12/21/2010
USPTO Class
705 1458
Other USPTO Classes
705 1449, 705 1466
International Class
06Q30/00
Drawings
26


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