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Method and system for automatically generating a message flow diagram

Method and system for automatically generating a message flow diagram description/claims

This application is related to provisional application No. 60/973,842 entitled “MOBILE DOMAIN REGISTRY AND CONTENT PLATFORM”, filed Sep. 20, 2007, and which is incorporated herein by reference.

This application is related to provisional application No. 60/800,276 entitled “MESSAGING APPARATUS AND METHOD”, filed May 12, 2008, and which is incorporated herein by reference.

Mobile device subscribers represent a large potential market for businesses. Businesses can market content, products, and services to mobile device subscribers. Such marketing efforts can include a Short Message Service (SMS) or Multimedia Message Service (MMS) message campaign.

A campaign begins with the business publicizing an activation step of the campaign. For example, the business can arrange for all messages received at a predetermined short code with a predetermined keyword to trigger a campaign message flow.

The campaign message flow can include an introductory message with a menu of options sent to the subscriber as a reply message. The subscriber can select one or more of the options in a message. Options can include subscribing to a list, purchasing media content (including video, pictures, software, and ring tones), participating in a poll, requesting a coupon, donating to charity, activating a mobile service, or similar options.

The business can configure a server in communications with the mobile devices over a wireless network to manage and administrate the campaign. The server replies to subscriber activation requests and also interacts with subscribers after the campaign is initiated.

The campaign is defined with parameters received from a customer, for example, a business or a media owner. Parameters can be inputted by the customer via a web interface at the server. It can be difficult for a customer to visualize a message flow between the subscriber and the server.

Thus, there is a need for automatically generating a message flow for a customer defining campaign.

FIG. 1 illustrates an example server for generating a message flow diagram.

FIG. 2A illustrates an example screenshot of a campaign management webpage.

FIG. 2B illustrates an example screenshot of a campaign setup webpage, including a message flow diagram of a campaign.

FIG. 3 illustrates an example procedure for generating a message flow diagram of a campaign.

• Provisional Patent
• Utility Patent

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